OVERVIEW
Vic Market Research Co., Ltd. is pleased to announce the release of the “Global and Chinese Alternative Tourism Market Insight Report 2025–2031.”
This comprehensive study is designed to provide a structured and in-depth analysis of the Alternative Tourism industry, both domestically and internationally, with a focus on the following key areas:
1.An overview and assessment of the current development status and emerging trends in the Alternative Tourism industry across global and Chinese markets.
2.Estimation of the overall market size of the Alternative Tourism industry, along with a detailed analysis of market share by major countries.
3.Evaluation of the development potential within various segments of the Alternative Tourism industry, analysis of downstream market demand, and an examination of the competitive landscape.
4.Identification and exploration of industry pain points, aiming to support stakeholders in addressing key challenges effectively.
This report integrates extensive desk research with qualitative interviews conducted with industry experts and insiders, ensuring both the objectivity and comprehensiveness of the findings and data.
The study provides a detailed examination of the production, consumption, import, and export dynamics of the Alternative Tourism market in China. It also highlights key global and domestic manufacturers that play a significant role in the Chinese market, presenting core performance indicators such as sales volume, revenue, pricing, gross margin, and market share.
Furthermore, the report delivers a thorough analysis of segmented growth within the Alternative Tourism product category, including differentiation by product types, pricing, sales, revenue, and application-specific market performance. Historical data from 2020 to 2024 is incorporated, with forward-looking projections extending through 2031.
In light of the significant uncertainty introduced by the U.S. tariff policy set to take effect in 2025, the report offers a dedicated analysis of its core impacts. This includes assessments of global and regional competitive dynamics, economic linkages, supply chain restructuring, and countries’ strategic responses. The report concludes with strategic recommendations and a forward-looking outlook for the Alternative Tourism market.
1. Key Global Players in the Alternative Tourism Industry:
Expedia Group
Booking Holdings
China Travel
China CYTS Tours Holding
American Express Global Business Travel
Travel Leaders Group
JTB Corporation
Frosch
AndBeyond
Intrepid travel
Travelopia
2.Global Alternative Tourism Market, Segmented by Product Type:
Eco/Sustainable Tourism
Cultural Heritage Tourism
Adventure Tourism
3. Global Alternative Tourism Market, Segmented by Application
Below 20 Years
20-30 Years
30-40 Years
40-50 Years
Above 50 Years
4. Global Alternative Tourism Market, by Geographical Region:
North America (USA and Canada)
Europe (Germany, UK, France, Italy and other European countries)
Asia-Pacific (China, Japan, Korea, Taiwan, Southeast Asia, India, etc.)
Latin America (Mexico and Brazil, etc.)
Middle East and Africa (Turkey and Saudi Arabia, etc.)
I. Alternative Tourism Market Overview:
1.1 Product Definition and Statistical Scope
1.2 On the basis of different product types, Alternative Tourism can be mainly categorized as follows:
Global Growth Trend of Alternative Tourism by Product Type 2020 VS 2024 VS 2031
Eco/Sustainable Tourism
Cultural Heritage Tourism
Adventure Tourism
1.3 From different applications, Alternative Tourism mainly includes the following:
Global Different Applications Alternative Tourism Growth Trend 2020 VS 2024 VS 2031
Below 20 Years
20-30 Years
30-40 Years
40-50 Years
Above 50 Years
1.4 Global Alternative Tourism Development Status and Future Trends (2020-2031)
Global Market Alternative Tourism Revenue and Growth Rate (2020-2031)
Global Market Alternative Tourism Sales and Growth Rate (2020-2031)
II. Global Market Major Alternative Tourism Manufacturers Analysis:
2.1 Global Market Key Manufacturers Alternative Tourism Sales and Market Share
Global Market Key Manufacturers Alternative Tourism Sales (2020-2025)
Global Market Major Manufacturers Alternative Tourism Sales Market Share (2020-2025)
2.2 Global Market Key Manufacturers Alternative Tourism Revenue and Market Share
Global Market Key Manufacturers Alternative Tourism Revenue (2020-2025)
Global Market Key Manufacturers Alternative Tourism Revenue Market Share (2020-2025)
Global Market Key Manufacturers Alternative Tourism Revenue Ranking by 2024
2.3 Global Market Key Manufacturers Alternative Tourism Price (2020-2025)
2.4 Global Market Major Manufacturers Alternative Tourism Headquarter and Origin Distribution
2.5 Global Market Key Manufacturers Alternative Tourism Establishment Date and Alternative Tourism Commercialization Date
2.6 Global Market Major Manufacturers Alternative Tourism Product Type and Application
2.7 Alternative Tourism Industry Concentration, Competition Analysis
Alternative Tourism Industry Concentration Analysis: Global Top 5 Manufacturers Market Share by 2024
Global Market Alternative Tourism First Tier, Second Tier and Third Tier Manufacturers (Brand) and Market Share in 2024.
2.8 New Investments and Market M&A Activities
III. Profiles of the following key players:
Expedia Group
Booking Holdings
China Travel
China CYTS Tours Holding
American Express Global Business Travel
Travel Leaders Group
JTB Corporation
Frosch
AndBeyond
Intrepid travel
Travelopia
1. Basic Information, Alternative Tourism Manufacturing Base, Headquarters, Competitors and Market Position.
2. Alternative Tourism Product Specifications, Parameters, and Market Applications .
3. Alternative Tourism Sales, Revenue, Price and Gross Margin in Global Market (2020-2025).
4. Company Profile and Key Businesses.
5. Latest Company News.
IV. Analysis of Different Product Types of Alternative Tourism:
4.1 Global Market Alternative Tourism Sales by Product Type (2020-2031)
Global Market Sales and Market Share of Alternative Tourism by Product Type (2020-2025)
Global Market Sales Forecast of Alternative Tourism by Different Product Types (2026-2031)
4.2 Global Market Alternative Tourism Size by Product Type (2020-2031)
Global Market Alternative Tourism Size and Market Share by Product Type (2020-2025)
Global Market Size Forecast of Alternative Tourism by Product Type (2026-2031)
4.3 Global Market Price Trend of Alternative Tourism by Product Type (2020-2031)
V. Analysis of Alternative Tourism for Different Applications
5.1 Global Market Sales of Alternative Tourism by Application (2020-2031)
Global Market Alternative Tourism Sales and Market Share by Application (2020-2025)
Global Market Alternative Tourism Sales Forecast by Application (2026-2031)
5.2 Global Market Alternative Tourism Size and Market Share by Application (2020-2025)
Global Market Alternative Tourism Size Forecast by Application (2026-2031)
5.3 Global Market Price Trend of Alternative Tourism by Application (2020-2031)
VI. Industry Development Environment Analysis
6.1 Development Analysis of Alternative Tourism Industry - Development Trend
6.2 Alternative Tourism Industry Development Analysis - Manufacturer Barriers
6.3 Alternative Tourism Industry Development Analysis - Driving Factors
6.4 Alternative Tourism Industry Development Analysis - Restraints
6.5 SWOT Analysis of Alternative Tourism Global Companies
6.6 Alternative Tourism Industry Development Analysis - Industry Policies
Industry Authorities and Regulatory Framework
Industry-related Policy Trends
Industry Related Planning
VII. Industry Supply Chain Analysis
7.1 Industry Chain Introduction of Alternative Tourism Industry
7.2 Alternative Tourism Industry Chain Analysis - Upstream
7.3 Alternative Tourism Industry Chain Analysis - Midstream
7.4 Alternative Tourism Industry Chain Analysis - Downstream
7.5 Procurement Mode of Alternative Tourism Industry
7.6 Production Mode of Alternative Tourism Industry
7.7 Alternative Tourism Industry Sales Model and Sales Channels
VIII. Global Local Alternative Tourism Capacity, Production Analysis
8.1 Global Alternative Tourism Supply and Demand Status and Forecast (2020-2031)
Global Alternative Tourism Capacity, Production, Capacity Utilization and Development Trend (2020-2031)
Global Alternative Tourism Production, Market Demand and Development Trend (2020-2031)
8.2 Global Alternative Tourism Import and Export Analysis
Global Market Alternative Tourism Main Import Sources
Global Market Alternative Tourism Main Export Destinations
IX. Research Findings and Conclusion
X. Appendix
10.1 Research Methodology
10.2 Data Sources
Secondary Information Sources
Primary Information Sources
10.3 Data Interactive Validation
10.4 Disclaimer”
Table of Contents
Table : Growth Trends in Alternative Tourism by Product Type
Table:Growth Trend of Different Applications
Table:Current Development Status of Alternative Tourism Industry
Table:Development Trend of Alternative Tourism
Table:Global Major Regions Production of Alternative Tourism
Table:Global Major Regions Alternative Tourism Production Market Share
Table:Global Market Major Manufacturers Alternative Tourism Production Capacity
Table:Global Market Major Manufacturers Alternative Tourism Sales, Sales Market Share, Sales Revenue
Table:Global Market Major Manufacturers Alternative Tourism Sales Revenue Market Share, Price
Table: Global Key Manufacturers Alternative Tourism Revenue Ranking by 2025
Table: China Market Major Manufacturers Alternative Tourism Sales, Sales Market Share, Sales Revenue
Table: China Market Key Manufacturers Alternative Tourism Sales Revenue Market Share, Sales Price
Table: China Key Manufacturers Alternative Tourism Revenue Ranking by 2025
Table: Global Major Manufacturers Alternative Tourism Production Distribution and Commercialization Date
Table:Global Major Manufacturers Alternative Tourism Product Type List
Table: Global Key Manufacturers Market Position of Alternative Tourism in 2025 (First Tier, Second Tier and Third Tier)
Table: Global Alternative Tourism Market Analysis of Current Status of Investments, Mergers & Acquisitions, and Others
Table: Global Major Regions Alternative Tourism Sales Revenue
Table: Global Major Regions Alternative Tourism Sales Revenue Market Share
Table: Global Major Regions Alternative Tourism Revenue Market Share
Table: Global Major Regions Alternative Tourism Sales Volume
Table: Global Major Regions Alternative Tourism Sales Market Share
Table : Global Major Regions Alternative Tourism Sales Share
Table : The following companies:
Expedia Group
Booking Holdings
China Travel
China CYTS Tours Holding
American Express Global Business Travel
Travel Leaders Group
JTB Corporation
Frosch
AndBeyond
Intrepid travel
Travelopia
Alternative Tourism Manufacturing Base, Sales Area, Competitors and Market Position
Alternative Tourism Product Specifications, Parameters and Market Applications
Alternative Tourism Sales, Revenue, Price and Gross Margin
Company Profile and Major Businesses
Latest Company News
Table: Global Sales of Alternative Tourism by Product Type
Table: Global Sales Market Share of Alternative Tourism by Product Type
Table: Global Sales Forecast of Alternative Tourism by Product Type
Table: Global Sales Market Share Forecast of Alternative Tourism by Product Type
Table: Global Revenue of Alternative Tourism by Product Type
Table: Global Alternative Tourism Revenue Market Share by Product Type
Table: Global Revenue Forecast of Alternative Tourism by Product Type
Table: Global Revenue Market Share Forecast of Alternative Tourism by Product Type
Table: Global Price Trend of Alternative Tourism by Product Type
Table: Global Sales of Alternative Tourism by Application
Table: Global Sales Market Share of Alternative Tourism by Application
Table: Global Sales Forecast of Alternative Tourism by Application
Table: Global Alternative Tourism Sales Market Share Forecast by Application
Table: Global Alternative Tourism Revenue by Application
Table: Global Alternative Tourism Revenue Market Share by Application
Table: Global Alternative Tourism Revenue Forecast by Application
Table: Global Alternative Tourism Revenue Market Share Forecast by Application
Table: Global Price Trend of Alternative Tourism by Application
Table: List of Alternative Tourism Upstream Raw Material Suppliers and Contact Information
Table: List of Typical Customers of Alternative Tourism
Table: Alternative Tourism Main Sales Modes and Sales Channels
Table: Development Opportunities and Key Driving Factors of Alternative Tourism Industry
Table: Risks Faced by Alternative Tourism Industry Development
Table: Alternative Tourism Industry Policy Analysis
Table: Research Scope
Table: List of Analysts
Chart Catalog
Figure Alternative Tourism Product Picture
Figure Global Production Market Share of Alternative Tourism by Product Type
Figure Global Alternative Tourism Consumption Market Share by Application
Figure Global Alternative Tourism Capacity, Production, Capacity Utilization and Development Trend
Figure Global Alternative Tourism Production, Demand and Development Trend
Figure Global Alternative Tourism Production Market Share by Major Regions
Figure China Alternative Tourism Capacity, Production, Capacity Utilization and Development Trend
Figure China Alternative Tourism Production, Market Demand and Development Trend
Figure Global Alternative Tourism Market Sales and Growth Rate.
Figure Global Alternative Tourism Market Size
Figure Global Market Alternative Tourism Sales and Growth Rate
Figure Global Market Alternative Tourism Price Trend
Figure Global Market Alternative Tourism Sales Market Share of Major Manufacturers in 2025
Figure Alternative Tourism Revenue Market Share of Key Manufacturers in Global Market in 2025
Figure Alternative Tourism Sales Market Share of Key Manufacturers in China Market in 2025
Figure Alternative Tourism Revenue Market Share of Key Manufacturers in China Market, 2025
Figure 2025 Global Alternative Tourism Market Share of Top 5 Manufacturers
Figure 2025 Global Alternative Tourism First Tier, Second Tier and Third Tier Manufacturers (by Brand) and Market Share
Figure Global Alternative Tourism Sales Revenue Market Share by Major Regions
Figure North America Alternative Tourism Sales and Growth Rate
Figure North America Alternative Tourism Revenue and Growth Rate
Figure Europe Market Alternative Tourism Sales and Growth Rate
Figure Europe Market Alternative Tourism Revenue and Growth Rate
Figure China Alternative Tourism Sales and Growth Rate
Figure China Market Alternative Tourism Revenue and Growth Rate
Figure Alternative Tourism Sales and Growth Rate in Japan Market
Figure Alternative Tourism Revenue and Growth Rate in Japan Market
Figure Global Price Trend of Alternative Tourism by Product Type
Figure Global Price Trend of Alternative Tourism by Application
Figure Alternative Tourism Industry Chain
Figure Alternative Tourism Chinese Companies SWOT Analysis
Figure Key Interview Objectives
The research methodology employed by VICResearch has been subjected by numerous procedures in order to guarantee the quality and accuracy of the data contained within the reports. The analysts are employed full-time and received more than six months training to satisfy the standard of VICResearch. VICResearch’s methodology can be divided into five stages:
Stage 1: Secondary research
The research team first works with magazines, industry trade group, and administration that operate in the research field. The information provided by our in-house documentation service helps us carrying out further research. Our team which has the experience as well as the knowledge efficiently extracts the accurate information from existing source.
Stage 2: Primary research: interviews with trade sources
After the first stage, the research team conducts large number of face-to-face or telephone interviews with the representative companies operating in the research field. The analysts attempt to obtain a chance to talk with leading players in the field as well as with small companies. The upstream suppliers, manufacturers, distributors, importers, installers, wholesalers and consumers are all included in the interviews. The data gathered during the interview is then carefully checked and compared with the secondary research.
Stage 3: Analysis of the gathered data
The analysis team checks and synthesizes the data gathered during the first two stages. To validate the data, a second series of interviews can be conducted.
Stage 4: Quantitative data
The quantitative data such as market estimates, production and capacity of manufacturer, market forecasts and investment feasibility is provided by VICResearch. The data is based on the estimates obtained during stage 3.
The research team also provides appreciation and analysis of the market and the quantitative data contained in the reports. The data is consequently unique to VICResearch.
Stage 5: Quality control
Before publishing, every report goes under a rigorous checking and editing process, which is done by experience management team to ensure the reliability of the published data. Each analyst in the research team receives support and on-going training which is part of the VICResearch’s internal quality process.