OVERVIEW
Vic Market Research Co., Ltd. is pleased to announce the release of the “Global and Chinese Hard Seltzer Market Insight Report 2025–2031.”
This comprehensive study is designed to provide a structured and in-depth analysis of the Hard Seltzer industry, both domestically and internationally, with a focus on the following key areas:
1.An overview and assessment of the current development status and emerging trends in the Hard Seltzer industry across global and Chinese markets.
2.Estimation of the overall market size of the Hard Seltzer industry, along with a detailed analysis of market share by major countries.
3.Evaluation of the development potential within various segments of the Hard Seltzer industry, analysis of downstream market demand, and an examination of the competitive landscape.
4.Identification and exploration of industry pain points, aiming to support stakeholders in addressing key challenges effectively.
This report integrates extensive desk research with qualitative interviews conducted with industry experts and insiders, ensuring both the objectivity and comprehensiveness of the findings and data.
The study provides a detailed examination of the production, consumption, import, and export dynamics of the Hard Seltzer market in China. It also highlights key global and domestic manufacturers that play a significant role in the Chinese market, presenting core performance indicators such as sales volume, revenue, pricing, gross margin, and market share.
Furthermore, the report delivers a thorough analysis of segmented growth within the Hard Seltzer product category, including differentiation by product types, pricing, sales, revenue, and application-specific market performance. Historical data from 2020 to 2024 is incorporated, with forward-looking projections extending through 2031.
In light of the significant uncertainty introduced by the U.S. tariff policy set to take effect in 2025, the report offers a dedicated analysis of its core impacts. This includes assessments of global and regional competitive dynamics, economic linkages, supply chain restructuring, and countries’ strategic responses. The report concludes with strategic recommendations and a forward-looking outlook for the Hard Seltzer market.
1. Key Global Players in the Hard Seltzer Industry:
Whiteclaw
SpikedSeltzer
Truly
Bon & Viv
Nauti
Polar
Smirnoff
Nude
Nütrl
2.Global Hard Seltzer Market, Segmented by Product Type:
Bottles
Cans
3. Global Hard Seltzer Market, Segmented by Application
Hypermarkets and Supermarkets
Convenience Stores
Others
4. Global Hard Seltzer Market, by Geographical Region:
North America (USA and Canada)
Europe (Germany, UK, France, Italy and other European countries)
Asia-Pacific (China, Japan, Korea, Taiwan, Southeast Asia, India, etc.)
Latin America (Mexico and Brazil, etc.)
Middle East and Africa (Turkey and Saudi Arabia, etc.)
I. Hard Seltzer Market Overview:
1.1 Product Definition and Statistical Scope
1.2 On the basis of different product types, Hard Seltzer can be mainly categorized as follows:
Global Growth Trend of Hard Seltzer by Product Type 2020 VS 2024 VS 2031
Bottles
Cans
1.3 From different applications, Hard Seltzer mainly includes the following:
Global Different Applications Hard Seltzer Growth Trend 2020 VS 2024 VS 2031
Hypermarkets and Supermarkets
Convenience Stores
Others
1.4 Global Hard Seltzer Development Status and Future Trends (2020-2031)
Global Market Hard Seltzer Revenue and Growth Rate (2020-2031)
Global Market Hard Seltzer Sales and Growth Rate (2020-2031)
II. Global Market Major Hard Seltzer Manufacturers Analysis:
2.1 Global Market Key Manufacturers Hard Seltzer Sales and Market Share
Global Market Key Manufacturers Hard Seltzer Sales (2020-2025)
Global Market Major Manufacturers Hard Seltzer Sales Market Share (2020-2025)
2.2 Global Market Key Manufacturers Hard Seltzer Revenue and Market Share
Global Market Key Manufacturers Hard Seltzer Revenue (2020-2025)
Global Market Key Manufacturers Hard Seltzer Revenue Market Share (2020-2025)
Global Market Key Manufacturers Hard Seltzer Revenue Ranking by 2024
2.3 Global Market Key Manufacturers Hard Seltzer Price (2020-2025)
2.4 Global Market Major Manufacturers Hard Seltzer Headquarter and Origin Distribution
2.5 Global Market Key Manufacturers Hard Seltzer Establishment Date and Hard Seltzer Commercialization Date
2.6 Global Market Major Manufacturers Hard Seltzer Product Type and Application
2.7 Hard Seltzer Industry Concentration, Competition Analysis
Hard Seltzer Industry Concentration Analysis: Global Top 5 Manufacturers Market Share by 2024
Global Market Hard Seltzer First Tier, Second Tier and Third Tier Manufacturers (Brand) and Market Share in 2024.
2.8 New Investments and Market M&A Activities
III. Profiles of the following key players:
Whiteclaw
SpikedSeltzer
Truly
Bon & Viv
Nauti
Polar
Smirnoff
Nude
Nütrl
1. Basic Information, Hard Seltzer Manufacturing Base, Headquarters, Competitors and Market Position.
2. Hard Seltzer Product Specifications, Parameters, and Market Applications .
3. Hard Seltzer Sales, Revenue, Price and Gross Margin in Global Market (2020-2025).
4. Company Profile and Key Businesses.
5. Latest Company News.
IV. Analysis of Different Product Types of Hard Seltzer:
4.1 Global Market Hard Seltzer Sales by Product Type (2020-2031)
Global Market Sales and Market Share of Hard Seltzer by Product Type (2020-2025)
Global Market Sales Forecast of Hard Seltzer by Different Product Types (2026-2031)
4.2 Global Market Hard Seltzer Size by Product Type (2020-2031)
Global Market Hard Seltzer Size and Market Share by Product Type (2020-2025)
Global Market Size Forecast of Hard Seltzer by Product Type (2026-2031)
4.3 Global Market Price Trend of Hard Seltzer by Product Type (2020-2031)
V. Analysis of Hard Seltzer for Different Applications
5.1 Global Market Sales of Hard Seltzer by Application (2020-2031)
Global Market Hard Seltzer Sales and Market Share by Application (2020-2025)
Global Market Hard Seltzer Sales Forecast by Application (2026-2031)
5.2 Global Market Hard Seltzer Size and Market Share by Application (2020-2025)
Global Market Hard Seltzer Size Forecast by Application (2026-2031)
5.3 Global Market Price Trend of Hard Seltzer by Application (2020-2031)
VI. Industry Development Environment Analysis
6.1 Development Analysis of Hard Seltzer Industry - Development Trend
6.2 Hard Seltzer Industry Development Analysis - Manufacturer Barriers
6.3 Hard Seltzer Industry Development Analysis - Driving Factors
6.4 Hard Seltzer Industry Development Analysis - Restraints
6.5 SWOT Analysis of Hard Seltzer Global Companies
6.6 Hard Seltzer Industry Development Analysis - Industry Policies
Industry Authorities and Regulatory Framework
Industry-related Policy Trends
Industry Related Planning
VII. Industry Supply Chain Analysis
7.1 Industry Chain Introduction of Hard Seltzer Industry
7.2 Hard Seltzer Industry Chain Analysis - Upstream
7.3 Hard Seltzer Industry Chain Analysis - Midstream
7.4 Hard Seltzer Industry Chain Analysis - Downstream
7.5 Procurement Mode of Hard Seltzer Industry
7.6 Production Mode of Hard Seltzer Industry
7.7 Hard Seltzer Industry Sales Model and Sales Channels
VIII. Global Local Hard Seltzer Capacity, Production Analysis
8.1 Global Hard Seltzer Supply and Demand Status and Forecast (2020-2031)
Global Hard Seltzer Capacity, Production, Capacity Utilization and Development Trend (2020-2031)
Global Hard Seltzer Production, Market Demand and Development Trend (2020-2031)
8.2 Global Hard Seltzer Import and Export Analysis
Global Market Hard Seltzer Main Import Sources
Global Market Hard Seltzer Main Export Destinations
IX. Research Findings and Conclusion
X. Appendix
10.1 Research Methodology
10.2 Data Sources
Secondary Information Sources
Primary Information Sources
10.3 Data Interactive Validation
10.4 Disclaimer”
Table of Contents
Table : Growth Trends in Hard Seltzer by Product Type
Table:Growth Trend of Different Applications
Table:Current Development Status of Hard Seltzer Industry
Table:Development Trend of Hard Seltzer
Table:Global Major Regions Production of Hard Seltzer
Table:Global Major Regions Hard Seltzer Production Market Share
Table:Global Market Major Manufacturers Hard Seltzer Production Capacity
Table:Global Market Major Manufacturers Hard Seltzer Sales, Sales Market Share, Sales Revenue
Table:Global Market Major Manufacturers Hard Seltzer Sales Revenue Market Share, Price
Table: Global Key Manufacturers Hard Seltzer Revenue Ranking by 2025
Table: China Market Major Manufacturers Hard Seltzer Sales, Sales Market Share, Sales Revenue
Table: China Market Key Manufacturers Hard Seltzer Sales Revenue Market Share, Sales Price
Table: China Key Manufacturers Hard Seltzer Revenue Ranking by 2025
Table: Global Major Manufacturers Hard Seltzer Production Distribution and Commercialization Date
Table:Global Major Manufacturers Hard Seltzer Product Type List
Table: Global Key Manufacturers Market Position of Hard Seltzer in 2025 (First Tier, Second Tier and Third Tier)
Table: Global Hard Seltzer Market Analysis of Current Status of Investments, Mergers & Acquisitions, and Others
Table: Global Major Regions Hard Seltzer Sales Revenue
Table: Global Major Regions Hard Seltzer Sales Revenue Market Share
Table: Global Major Regions Hard Seltzer Revenue Market Share
Table: Global Major Regions Hard Seltzer Sales Volume
Table: Global Major Regions Hard Seltzer Sales Market Share
Table : Global Major Regions Hard Seltzer Sales Share
Table : The following companies:
Whiteclaw
SpikedSeltzer
Truly
Bon & Viv
Nauti
Polar
Smirnoff
Nude
Nütrl
Hard Seltzer Manufacturing Base, Sales Area, Competitors and Market Position
Hard Seltzer Product Specifications, Parameters and Market Applications
Hard Seltzer Sales, Revenue, Price and Gross Margin
Company Profile and Major Businesses
Latest Company News
Table: Global Sales of Hard Seltzer by Product Type
Table: Global Sales Market Share of Hard Seltzer by Product Type
Table: Global Sales Forecast of Hard Seltzer by Product Type
Table: Global Sales Market Share Forecast of Hard Seltzer by Product Type
Table: Global Revenue of Hard Seltzer by Product Type
Table: Global Hard Seltzer Revenue Market Share by Product Type
Table: Global Revenue Forecast of Hard Seltzer by Product Type
Table: Global Revenue Market Share Forecast of Hard Seltzer by Product Type
Table: Global Price Trend of Hard Seltzer by Product Type
Table: Global Sales of Hard Seltzer by Application
Table: Global Sales Market Share of Hard Seltzer by Application
Table: Global Sales Forecast of Hard Seltzer by Application
Table: Global Hard Seltzer Sales Market Share Forecast by Application
Table: Global Hard Seltzer Revenue by Application
Table: Global Hard Seltzer Revenue Market Share by Application
Table: Global Hard Seltzer Revenue Forecast by Application
Table: Global Hard Seltzer Revenue Market Share Forecast by Application
Table: Global Price Trend of Hard Seltzer by Application
Table: List of Hard Seltzer Upstream Raw Material Suppliers and Contact Information
Table: List of Typical Customers of Hard Seltzer
Table: Hard Seltzer Main Sales Modes and Sales Channels
Table: Development Opportunities and Key Driving Factors of Hard Seltzer Industry
Table: Risks Faced by Hard Seltzer Industry Development
Table: Hard Seltzer Industry Policy Analysis
Table: Research Scope
Table: List of Analysts
Chart Catalog
Figure Hard Seltzer Product Picture
Figure Global Production Market Share of Hard Seltzer by Product Type
Figure Global Hard Seltzer Consumption Market Share by Application
Figure Global Hard Seltzer Capacity, Production, Capacity Utilization and Development Trend
Figure Global Hard Seltzer Production, Demand and Development Trend
Figure Global Hard Seltzer Production Market Share by Major Regions
Figure China Hard Seltzer Capacity, Production, Capacity Utilization and Development Trend
Figure China Hard Seltzer Production, Market Demand and Development Trend
Figure Global Hard Seltzer Market Sales and Growth Rate.
Figure Global Hard Seltzer Market Size
Figure Global Market Hard Seltzer Sales and Growth Rate
Figure Global Market Hard Seltzer Price Trend
Figure Global Market Hard Seltzer Sales Market Share of Major Manufacturers in 2025
Figure Hard Seltzer Revenue Market Share of Key Manufacturers in Global Market in 2025
Figure Hard Seltzer Sales Market Share of Key Manufacturers in China Market in 2025
Figure Hard Seltzer Revenue Market Share of Key Manufacturers in China Market, 2025
Figure 2025 Global Hard Seltzer Market Share of Top 5 Manufacturers
Figure 2025 Global Hard Seltzer First Tier, Second Tier and Third Tier Manufacturers (by Brand) and Market Share
Figure Global Hard Seltzer Sales Revenue Market Share by Major Regions
Figure North America Hard Seltzer Sales and Growth Rate
Figure North America Hard Seltzer Revenue and Growth Rate
Figure Europe Market Hard Seltzer Sales and Growth Rate
Figure Europe Market Hard Seltzer Revenue and Growth Rate
Figure China Hard Seltzer Sales and Growth Rate
Figure China Market Hard Seltzer Revenue and Growth Rate
Figure Hard Seltzer Sales and Growth Rate in Japan Market
Figure Hard Seltzer Revenue and Growth Rate in Japan Market
Figure Global Price Trend of Hard Seltzer by Product Type
Figure Global Price Trend of Hard Seltzer by Application
Figure Hard Seltzer Industry Chain
Figure Hard Seltzer Chinese Companies SWOT Analysis
Figure Key Interview Objectives
The research methodology employed by VICResearch has been subjected by numerous procedures in order to guarantee the quality and accuracy of the data contained within the reports. The analysts are employed full-time and received more than six months training to satisfy the standard of VICResearch. VICResearch’s methodology can be divided into five stages:
Stage 1: Secondary research
The research team first works with magazines, industry trade group, and administration that operate in the research field. The information provided by our in-house documentation service helps us carrying out further research. Our team which has the experience as well as the knowledge efficiently extracts the accurate information from existing source.
Stage 2: Primary research: interviews with trade sources
After the first stage, the research team conducts large number of face-to-face or telephone interviews with the representative companies operating in the research field. The analysts attempt to obtain a chance to talk with leading players in the field as well as with small companies. The upstream suppliers, manufacturers, distributors, importers, installers, wholesalers and consumers are all included in the interviews. The data gathered during the interview is then carefully checked and compared with the secondary research.
Stage 3: Analysis of the gathered data
The analysis team checks and synthesizes the data gathered during the first two stages. To validate the data, a second series of interviews can be conducted.
Stage 4: Quantitative data
The quantitative data such as market estimates, production and capacity of manufacturer, market forecasts and investment feasibility is provided by VICResearch. The data is based on the estimates obtained during stage 3.
The research team also provides appreciation and analysis of the market and the quantitative data contained in the reports. The data is consequently unique to VICResearch.
Stage 5: Quality control
Before publishing, every report goes under a rigorous checking and editing process, which is done by experience management team to ensure the reliability of the published data. Each analyst in the research team receives support and on-going training which is part of the VICResearch’s internal quality process.