OVERVIEW
Vic Market Research Co., Ltd. is pleased to announce the release of the “Global and Chinese Direct-to-consumer Genetic Testing Market Insight Report 2025–2031.”
This comprehensive study is designed to provide a structured and in-depth analysis of the Direct-to-consumer Genetic Testing industry, both domestically and internationally, with a focus on the following key areas:
1.An overview and assessment of the current development status and emerging trends in the Direct-to-consumer Genetic Testing industry across global and Chinese markets.
2.Estimation of the overall market size of the Direct-to-consumer Genetic Testing industry, along with a detailed analysis of market share by major countries.
3.Evaluation of the development potential within various segments of the Direct-to-consumer Genetic Testing industry, analysis of downstream market demand, and an examination of the competitive landscape.
4.Identification and exploration of industry pain points, aiming to support stakeholders in addressing key challenges effectively.
This report integrates extensive desk research with qualitative interviews conducted with industry experts and insiders, ensuring both the objectivity and comprehensiveness of the findings and data.
The study provides a detailed examination of the production, consumption, import, and export dynamics of the Direct-to-consumer Genetic Testing market in China. It also highlights key global and domestic manufacturers that play a significant role in the Chinese market, presenting core performance indicators such as sales volume, revenue, pricing, gross margin, and market share.
Furthermore, the report delivers a thorough analysis of segmented growth within the Direct-to-consumer Genetic Testing product category, including differentiation by product types, pricing, sales, revenue, and application-specific market performance. Historical data from 2020 to 2024 is incorporated, with forward-looking projections extending through 2031.
In light of the significant uncertainty introduced by the U.S. tariff policy set to take effect in 2025, the report offers a dedicated analysis of its core impacts. This includes assessments of global and regional competitive dynamics, economic linkages, supply chain restructuring, and countries’ strategic responses. The report concludes with strategic recommendations and a forward-looking outlook for the Direct-to-consumer Genetic Testing market.
1. Key Global Players in the Direct-to-consumer Genetic Testing Industry:
23andMe
MyHeritage
LabCorp
Myriad Genetics
Ancestry.com
Quest Diagnostics
Gene By Gene
DNA Diagnostics Center
Invitae
IntelliGenetics
Ambry Genetics
Living DNA
EasyDNA
Pathway Genomics
Centrillion Technology
Xcode
Color Genomics
Anglia DNA Services
African Ancestry
Canadian DNA Services
DNA Family Check
Alpha Biolaboratories
Test Me DNA
23 Mofang
Genetic Health
DNA Services of America
Shuwen Health Sciences
Mapmygenome
Full Genomes
2.Global Direct-to-consumer Genetic Testing Market, Segmented by Product Type:
Diagnostic Screening
Preimplantation Genetic Diagnosis (PGD)
Relationship Testing
3. Global Direct-to-consumer Genetic Testing Market, Segmented by Application
Online Direct-to-consumer Genetic Testing
Offline Direct-to-consumer Genetic Testing
4. Global Direct-to-consumer Genetic Testing Market, by Geographical Region:
North America (USA and Canada)
Europe (Germany, UK, France, Italy and other European countries)
Asia-Pacific (China, Japan, Korea, Taiwan, Southeast Asia, India, etc.)
Latin America (Mexico and Brazil, etc.)
Middle East and Africa (Turkey and Saudi Arabia, etc.)
I. Direct-to-consumer Genetic Testing Market Overview:
1.1 Product Definition and Statistical Scope
1.2 On the basis of different product types, Direct-to-consumer Genetic Testing can be mainly categorized as follows:
Global Growth Trend of Direct-to-consumer Genetic Testing by Product Type 2020 VS 2024 VS 2031
Diagnostic Screening
Preimplantation Genetic Diagnosis (PGD)
Relationship Testing
1.3 From different applications, Direct-to-consumer Genetic Testing mainly includes the following:
Global Different Applications Direct-to-consumer Genetic Testing Growth Trend 2020 VS 2024 VS 2031
Online Direct-to-consumer Genetic Testing
Offline Direct-to-consumer Genetic Testing
1.4 Global Direct-to-consumer Genetic Testing Development Status and Future Trends (2020-2031)
Global Market Direct-to-consumer Genetic Testing Revenue and Growth Rate (2020-2031)
Global Market Direct-to-consumer Genetic Testing Sales and Growth Rate (2020-2031)
II. Global Market Major Direct-to-consumer Genetic Testing Manufacturers Analysis:
2.1 Global Market Key Manufacturers Direct-to-consumer Genetic Testing Sales and Market Share
Global Market Key Manufacturers Direct-to-consumer Genetic Testing Sales (2020-2025)
Global Market Major Manufacturers Direct-to-consumer Genetic Testing Sales Market Share (2020-2025)
2.2 Global Market Key Manufacturers Direct-to-consumer Genetic Testing Revenue and Market Share
Global Market Key Manufacturers Direct-to-consumer Genetic Testing Revenue (2020-2025)
Global Market Key Manufacturers Direct-to-consumer Genetic Testing Revenue Market Share (2020-2025)
Global Market Key Manufacturers Direct-to-consumer Genetic Testing Revenue Ranking by 2024
2.3 Global Market Key Manufacturers Direct-to-consumer Genetic Testing Price (2020-2025)
2.4 Global Market Major Manufacturers Direct-to-consumer Genetic Testing Headquarter and Origin Distribution
2.5 Global Market Key Manufacturers Direct-to-consumer Genetic Testing Establishment Date and Direct-to-consumer Genetic Testing Commercialization Date
2.6 Global Market Major Manufacturers Direct-to-consumer Genetic Testing Product Type and Application
2.7 Direct-to-consumer Genetic Testing Industry Concentration, Competition Analysis
Direct-to-consumer Genetic Testing Industry Concentration Analysis: Global Top 5 Manufacturers Market Share by 2024
Global Market Direct-to-consumer Genetic Testing First Tier, Second Tier and Third Tier Manufacturers (Brand) and Market Share in 2024.
2.8 New Investments and Market M&A Activities
III. Profiles of the following key players:
23andMe
MyHeritage
LabCorp
Myriad Genetics
Ancestry.com
Quest Diagnostics
Gene By Gene
DNA Diagnostics Center
Invitae
IntelliGenetics
Ambry Genetics
Living DNA
EasyDNA
Pathway Genomics
Centrillion Technology
Xcode
Color Genomics
Anglia DNA Services
African Ancestry
Canadian DNA Services
DNA Family Check
Alpha Biolaboratories
Test Me DNA
23 Mofang
Genetic Health
DNA Services of America
Shuwen Health Sciences
Mapmygenome
Full Genomes
1. Basic Information, Direct-to-consumer Genetic Testing Manufacturing Base, Headquarters, Competitors and Market Position.
2. Direct-to-consumer Genetic Testing Product Specifications, Parameters, and Market Applications .
3. Direct-to-consumer Genetic Testing Sales, Revenue, Price and Gross Margin in Global Market (2020-2025).
4. Company Profile and Key Businesses.
5. Latest Company News.
IV. Analysis of Different Product Types of Direct-to-consumer Genetic Testing:
4.1 Global Market Direct-to-consumer Genetic Testing Sales by Product Type (2020-2031)
Global Market Sales and Market Share of Direct-to-consumer Genetic Testing by Product Type (2020-2025)
Global Market Sales Forecast of Direct-to-consumer Genetic Testing by Different Product Types (2026-2031)
4.2 Global Market Direct-to-consumer Genetic Testing Size by Product Type (2020-2031)
Global Market Direct-to-consumer Genetic Testing Size and Market Share by Product Type (2020-2025)
Global Market Size Forecast of Direct-to-consumer Genetic Testing by Product Type (2026-2031)
4.3 Global Market Price Trend of Direct-to-consumer Genetic Testing by Product Type (2020-2031)
V. Analysis of Direct-to-consumer Genetic Testing for Different Applications
5.1 Global Market Sales of Direct-to-consumer Genetic Testing by Application (2020-2031)
Global Market Direct-to-consumer Genetic Testing Sales and Market Share by Application (2020-2025)
Global Market Direct-to-consumer Genetic Testing Sales Forecast by Application (2026-2031)
5.2 Global Market Direct-to-consumer Genetic Testing Size and Market Share by Application (2020-2025)
Global Market Direct-to-consumer Genetic Testing Size Forecast by Application (2026-2031)
5.3 Global Market Price Trend of Direct-to-consumer Genetic Testing by Application (2020-2031)
VI. Industry Development Environment Analysis
6.1 Development Analysis of Direct-to-consumer Genetic Testing Industry - Development Trend
6.2 Direct-to-consumer Genetic Testing Industry Development Analysis - Manufacturer Barriers
6.3 Direct-to-consumer Genetic Testing Industry Development Analysis - Driving Factors
6.4 Direct-to-consumer Genetic Testing Industry Development Analysis - Restraints
6.5 SWOT Analysis of Direct-to-consumer Genetic Testing Global Companies
6.6 Direct-to-consumer Genetic Testing Industry Development Analysis - Industry Policies
Industry Authorities and Regulatory Framework
Industry-related Policy Trends
Industry Related Planning
VII. Industry Supply Chain Analysis
7.1 Industry Chain Introduction of Direct-to-consumer Genetic Testing Industry
7.2 Direct-to-consumer Genetic Testing Industry Chain Analysis - Upstream
7.3 Direct-to-consumer Genetic Testing Industry Chain Analysis - Midstream
7.4 Direct-to-consumer Genetic Testing Industry Chain Analysis - Downstream
7.5 Procurement Mode of Direct-to-consumer Genetic Testing Industry
7.6 Production Mode of Direct-to-consumer Genetic Testing Industry
7.7 Direct-to-consumer Genetic Testing Industry Sales Model and Sales Channels
VIII. Global Local Direct-to-consumer Genetic Testing Capacity, Production Analysis
8.1 Global Direct-to-consumer Genetic Testing Supply and Demand Status and Forecast (2020-2031)
Global Direct-to-consumer Genetic Testing Capacity, Production, Capacity Utilization and Development Trend (2020-2031)
Global Direct-to-consumer Genetic Testing Production, Market Demand and Development Trend (2020-2031)
8.2 Global Direct-to-consumer Genetic Testing Import and Export Analysis
Global Market Direct-to-consumer Genetic Testing Main Import Sources
Global Market Direct-to-consumer Genetic Testing Main Export Destinations
IX. Research Findings and Conclusion
X. Appendix
10.1 Research Methodology
10.2 Data Sources
Secondary Information Sources
Primary Information Sources
10.3 Data Interactive Validation
10.4 Disclaimer”
Table of Contents
Table : Growth Trends in Direct-to-consumer Genetic Testing by Product Type
Table:Growth Trend of Different Applications
Table:Current Development Status of Direct-to-consumer Genetic Testing Industry
Table:Development Trend of Direct-to-consumer Genetic Testing
Table:Global Major Regions Production of Direct-to-consumer Genetic Testing
Table:Global Major Regions Direct-to-consumer Genetic Testing Production Market Share
Table:Global Market Major Manufacturers Direct-to-consumer Genetic Testing Production Capacity
Table:Global Market Major Manufacturers Direct-to-consumer Genetic Testing Sales, Sales Market Share, Sales Revenue
Table:Global Market Major Manufacturers Direct-to-consumer Genetic Testing Sales Revenue Market Share, Price
Table: Global Key Manufacturers Direct-to-consumer Genetic Testing Revenue Ranking by 2025
Table: China Market Major Manufacturers Direct-to-consumer Genetic Testing Sales, Sales Market Share, Sales Revenue
Table: China Market Key Manufacturers Direct-to-consumer Genetic Testing Sales Revenue Market Share, Sales Price
Table: China Key Manufacturers Direct-to-consumer Genetic Testing Revenue Ranking by 2025
Table: Global Major Manufacturers Direct-to-consumer Genetic Testing Production Distribution and Commercialization Date
Table:Global Major Manufacturers Direct-to-consumer Genetic Testing Product Type List
Table: Global Key Manufacturers Market Position of Direct-to-consumer Genetic Testing in 2025 (First Tier, Second Tier and Third Tier)
Table: Global Direct-to-consumer Genetic Testing Market Analysis of Current Status of Investments, Mergers & Acquisitions, and Others
Table: Global Major Regions Direct-to-consumer Genetic Testing Sales Revenue
Table: Global Major Regions Direct-to-consumer Genetic Testing Sales Revenue Market Share
Table: Global Major Regions Direct-to-consumer Genetic Testing Revenue Market Share
Table: Global Major Regions Direct-to-consumer Genetic Testing Sales Volume
Table: Global Major Regions Direct-to-consumer Genetic Testing Sales Market Share
Table : Global Major Regions Direct-to-consumer Genetic Testing Sales Share
Table : The following companies:
23andMe
MyHeritage
LabCorp
Myriad Genetics
Ancestry.com
Quest Diagnostics
Gene By Gene
DNA Diagnostics Center
Invitae
IntelliGenetics
Ambry Genetics
Living DNA
EasyDNA
Pathway Genomics
Centrillion Technology
Xcode
Color Genomics
Anglia DNA Services
African Ancestry
Canadian DNA Services
DNA Family Check
Alpha Biolaboratories
Test Me DNA
23 Mofang
Genetic Health
DNA Services of America
Shuwen Health Sciences
Mapmygenome
Full Genomes
Direct-to-consumer Genetic Testing Manufacturing Base, Sales Area, Competitors and Market Position
Direct-to-consumer Genetic Testing Product Specifications, Parameters and Market Applications
Direct-to-consumer Genetic Testing Sales, Revenue, Price and Gross Margin
Company Profile and Major Businesses
Latest Company News
Table: Global Sales of Direct-to-consumer Genetic Testing by Product Type
Table: Global Sales Market Share of Direct-to-consumer Genetic Testing by Product Type
Table: Global Sales Forecast of Direct-to-consumer Genetic Testing by Product Type
Table: Global Sales Market Share Forecast of Direct-to-consumer Genetic Testing by Product Type
Table: Global Revenue of Direct-to-consumer Genetic Testing by Product Type
Table: Global Direct-to-consumer Genetic Testing Revenue Market Share by Product Type
Table: Global Revenue Forecast of Direct-to-consumer Genetic Testing by Product Type
Table: Global Revenue Market Share Forecast of Direct-to-consumer Genetic Testing by Product Type
Table: Global Price Trend of Direct-to-consumer Genetic Testing by Product Type
Table: Global Sales of Direct-to-consumer Genetic Testing by Application
Table: Global Sales Market Share of Direct-to-consumer Genetic Testing by Application
Table: Global Sales Forecast of Direct-to-consumer Genetic Testing by Application
Table: Global Direct-to-consumer Genetic Testing Sales Market Share Forecast by Application
Table: Global Direct-to-consumer Genetic Testing Revenue by Application
Table: Global Direct-to-consumer Genetic Testing Revenue Market Share by Application
Table: Global Direct-to-consumer Genetic Testing Revenue Forecast by Application
Table: Global Direct-to-consumer Genetic Testing Revenue Market Share Forecast by Application
Table: Global Price Trend of Direct-to-consumer Genetic Testing by Application
Table: List of Direct-to-consumer Genetic Testing Upstream Raw Material Suppliers and Contact Information
Table: List of Typical Customers of Direct-to-consumer Genetic Testing
Table: Direct-to-consumer Genetic Testing Main Sales Modes and Sales Channels
Table: Development Opportunities and Key Driving Factors of Direct-to-consumer Genetic Testing Industry
Table: Risks Faced by Direct-to-consumer Genetic Testing Industry Development
Table: Direct-to-consumer Genetic Testing Industry Policy Analysis
Table: Research Scope
Table: List of Analysts
Chart Catalog
Figure Direct-to-consumer Genetic Testing Product Picture
Figure Global Production Market Share of Direct-to-consumer Genetic Testing by Product Type
Figure Global Direct-to-consumer Genetic Testing Consumption Market Share by Application
Figure Global Direct-to-consumer Genetic Testing Capacity, Production, Capacity Utilization and Development Trend
Figure Global Direct-to-consumer Genetic Testing Production, Demand and Development Trend
Figure Global Direct-to-consumer Genetic Testing Production Market Share by Major Regions
Figure China Direct-to-consumer Genetic Testing Capacity, Production, Capacity Utilization and Development Trend
Figure China Direct-to-consumer Genetic Testing Production, Market Demand and Development Trend
Figure Global Direct-to-consumer Genetic Testing Market Sales and Growth Rate.
Figure Global Direct-to-consumer Genetic Testing Market Size
Figure Global Market Direct-to-consumer Genetic Testing Sales and Growth Rate
Figure Global Market Direct-to-consumer Genetic Testing Price Trend
Figure Global Market Direct-to-consumer Genetic Testing Sales Market Share of Major Manufacturers in 2025
Figure Direct-to-consumer Genetic Testing Revenue Market Share of Key Manufacturers in Global Market in 2025
Figure Direct-to-consumer Genetic Testing Sales Market Share of Key Manufacturers in China Market in 2025
Figure Direct-to-consumer Genetic Testing Revenue Market Share of Key Manufacturers in China Market, 2025
Figure 2025 Global Direct-to-consumer Genetic Testing Market Share of Top 5 Manufacturers
Figure 2025 Global Direct-to-consumer Genetic Testing First Tier, Second Tier and Third Tier Manufacturers (by Brand) and Market Share
Figure Global Direct-to-consumer Genetic Testing Sales Revenue Market Share by Major Regions
Figure North America Direct-to-consumer Genetic Testing Sales and Growth Rate
Figure North America Direct-to-consumer Genetic Testing Revenue and Growth Rate
Figure Europe Market Direct-to-consumer Genetic Testing Sales and Growth Rate
Figure Europe Market Direct-to-consumer Genetic Testing Revenue and Growth Rate
Figure China Direct-to-consumer Genetic Testing Sales and Growth Rate
Figure China Market Direct-to-consumer Genetic Testing Revenue and Growth Rate
Figure Direct-to-consumer Genetic Testing Sales and Growth Rate in Japan Market
Figure Direct-to-consumer Genetic Testing Revenue and Growth Rate in Japan Market
Figure Global Price Trend of Direct-to-consumer Genetic Testing by Product Type
Figure Global Price Trend of Direct-to-consumer Genetic Testing by Application
Figure Direct-to-consumer Genetic Testing Industry Chain
Figure Direct-to-consumer Genetic Testing Chinese Companies SWOT Analysis
Figure Key Interview Objectives
The research methodology employed by VICResearch has been subjected by numerous procedures in order to guarantee the quality and accuracy of the data contained within the reports. The analysts are employed full-time and received more than six months training to satisfy the standard of VICResearch. VICResearch’s methodology can be divided into five stages:
Stage 1: Secondary research
The research team first works with magazines, industry trade group, and administration that operate in the research field. The information provided by our in-house documentation service helps us carrying out further research. Our team which has the experience as well as the knowledge efficiently extracts the accurate information from existing source.
Stage 2: Primary research: interviews with trade sources
After the first stage, the research team conducts large number of face-to-face or telephone interviews with the representative companies operating in the research field. The analysts attempt to obtain a chance to talk with leading players in the field as well as with small companies. The upstream suppliers, manufacturers, distributors, importers, installers, wholesalers and consumers are all included in the interviews. The data gathered during the interview is then carefully checked and compared with the secondary research.
Stage 3: Analysis of the gathered data
The analysis team checks and synthesizes the data gathered during the first two stages. To validate the data, a second series of interviews can be conducted.
Stage 4: Quantitative data
The quantitative data such as market estimates, production and capacity of manufacturer, market forecasts and investment feasibility is provided by VICResearch. The data is based on the estimates obtained during stage 3.
The research team also provides appreciation and analysis of the market and the quantitative data contained in the reports. The data is consequently unique to VICResearch.
Stage 5: Quality control
Before publishing, every report goes under a rigorous checking and editing process, which is done by experience management team to ensure the reliability of the published data. Each analyst in the research team receives support and on-going training which is part of the VICResearch’s internal quality process.