OVERVIEW
Vic Market Research Co., Ltd. is pleased to announce the release of the “Global and Chinese Genetic Testing for Consumers (DTC) Market Insight Report 2025–2031.”
This comprehensive study is designed to provide a structured and in-depth analysis of the Genetic Testing for Consumers (DTC) industry, both domestically and internationally, with a focus on the following key areas:
1.An overview and assessment of the current development status and emerging trends in the Genetic Testing for Consumers (DTC) industry across global and Chinese markets.
2.Estimation of the overall market size of the Genetic Testing for Consumers (DTC) industry, along with a detailed analysis of market share by major countries.
3.Evaluation of the development potential within various segments of the Genetic Testing for Consumers (DTC) industry, analysis of downstream market demand, and an examination of the competitive landscape.
4.Identification and exploration of industry pain points, aiming to support stakeholders in addressing key challenges effectively.
This report integrates extensive desk research with qualitative interviews conducted with industry experts and insiders, ensuring both the objectivity and comprehensiveness of the findings and data.
The study provides a detailed examination of the production, consumption, import, and export dynamics of the Genetic Testing for Consumers (DTC) market in China. It also highlights key global and domestic manufacturers that play a significant role in the Chinese market, presenting core performance indicators such as sales volume, revenue, pricing, gross margin, and market share.
Furthermore, the report delivers a thorough analysis of segmented growth within the Genetic Testing for Consumers (DTC) product category, including differentiation by product types, pricing, sales, revenue, and application-specific market performance. Historical data from 2020 to 2024 is incorporated, with forward-looking projections extending through 2031.
In light of the significant uncertainty introduced by the U.S. tariff policy set to take effect in 2025, the report offers a dedicated analysis of its core impacts. This includes assessments of global and regional competitive dynamics, economic linkages, supply chain restructuring, and countries’ strategic responses. The report concludes with strategic recommendations and a forward-looking outlook for the Genetic Testing for Consumers (DTC) market.
1. Key Global Players in the Genetic Testing for Consumers (DTC) Industry:
Mapmygenome
Karmagenes
Helix OpCo LLC
Full Genome Corporation
FamilytreeDNA (Gene By Gene)
Easy DNA
Color Genomics
MyHeritage
Living DNA
Identigene
Ancestry
23andMe
Pathway Genomics
Genesis Healthcare
2.Global Genetic Testing for Consumers (DTC) Market, Segmented by Product Type:
Carrier Testing
Predictive Testing
Ancestry & Relationship Testing
Nutrigenomics Testing
Others
3. Global Genetic Testing for Consumers (DTC) Market, Segmented by Application
Online Platforms
Over-the-Counter
4. Global Genetic Testing for Consumers (DTC) Market, by Geographical Region:
North America (USA and Canada)
Europe (Germany, UK, France, Italy and other European countries)
Asia-Pacific (China, Japan, Korea, Taiwan, Southeast Asia, India, etc.)
Latin America (Mexico and Brazil, etc.)
Middle East and Africa (Turkey and Saudi Arabia, etc.)
I. Genetic Testing for Consumers (DTC) Market Overview:
1.1 Product Definition and Statistical Scope
1.2 On the basis of different product types, Genetic Testing for Consumers (DTC) can be mainly categorized as follows:
Global Growth Trend of Genetic Testing for Consumers (DTC) by Product Type 2020 VS 2024 VS 2031
Carrier Testing
Predictive Testing
Ancestry & Relationship Testing
Nutrigenomics Testing
Others
1.3 From different applications, Genetic Testing for Consumers (DTC) mainly includes the following:
Global Different Applications Genetic Testing for Consumers (DTC) Growth Trend 2020 VS 2024 VS 2031
Online Platforms
Over-the-Counter
1.4 Global Genetic Testing for Consumers (DTC) Development Status and Future Trends (2020-2031)
Global Market Genetic Testing for Consumers (DTC) Revenue and Growth Rate (2020-2031)
Global Market Genetic Testing for Consumers (DTC) Sales and Growth Rate (2020-2031)
II. Global Market Major Genetic Testing for Consumers (DTC) Manufacturers Analysis:
2.1 Global Market Key Manufacturers Genetic Testing for Consumers (DTC) Sales and Market Share
Global Market Key Manufacturers Genetic Testing for Consumers (DTC) Sales (2020-2025)
Global Market Major Manufacturers Genetic Testing for Consumers (DTC) Sales Market Share (2020-2025)
2.2 Global Market Key Manufacturers Genetic Testing for Consumers (DTC) Revenue and Market Share
Global Market Key Manufacturers Genetic Testing for Consumers (DTC) Revenue (2020-2025)
Global Market Key Manufacturers Genetic Testing for Consumers (DTC) Revenue Market Share (2020-2025)
Global Market Key Manufacturers Genetic Testing for Consumers (DTC) Revenue Ranking by 2024
2.3 Global Market Key Manufacturers Genetic Testing for Consumers (DTC) Price (2020-2025)
2.4 Global Market Major Manufacturers Genetic Testing for Consumers (DTC) Headquarter and Origin Distribution
2.5 Global Market Key Manufacturers Genetic Testing for Consumers (DTC) Establishment Date and Genetic Testing for Consumers (DTC) Commercialization Date
2.6 Global Market Major Manufacturers Genetic Testing for Consumers (DTC) Product Type and Application
2.7 Genetic Testing for Consumers (DTC) Industry Concentration, Competition Analysis
Genetic Testing for Consumers (DTC) Industry Concentration Analysis: Global Top 5 Manufacturers Market Share by 2024
Global Market Genetic Testing for Consumers (DTC) First Tier, Second Tier and Third Tier Manufacturers (Brand) and Market Share in 2024.
2.8 New Investments and Market M&A Activities
III. Profiles of the following key players:
Mapmygenome
Karmagenes
Helix OpCo LLC
Full Genome Corporation
FamilytreeDNA (Gene By Gene)
Easy DNA
Color Genomics
MyHeritage
Living DNA
Identigene
Ancestry
23andMe
Pathway Genomics
Genesis Healthcare
1. Basic Information, Genetic Testing for Consumers (DTC) Manufacturing Base, Headquarters, Competitors and Market Position.
2. Genetic Testing for Consumers (DTC) Product Specifications, Parameters, and Market Applications .
3. Genetic Testing for Consumers (DTC) Sales, Revenue, Price and Gross Margin in Global Market (2020-2025).
4. Company Profile and Key Businesses.
5. Latest Company News.
IV. Analysis of Different Product Types of Genetic Testing for Consumers (DTC):
4.1 Global Market Genetic Testing for Consumers (DTC) Sales by Product Type (2020-2031)
Global Market Sales and Market Share of Genetic Testing for Consumers (DTC) by Product Type (2020-2025)
Global Market Sales Forecast of Genetic Testing for Consumers (DTC) by Different Product Types (2026-2031)
4.2 Global Market Genetic Testing for Consumers (DTC) Size by Product Type (2020-2031)
Global Market Genetic Testing for Consumers (DTC) Size and Market Share by Product Type (2020-2025)
Global Market Size Forecast of Genetic Testing for Consumers (DTC) by Product Type (2026-2031)
4.3 Global Market Price Trend of Genetic Testing for Consumers (DTC) by Product Type (2020-2031)
V. Analysis of Genetic Testing for Consumers (DTC) for Different Applications
5.1 Global Market Sales of Genetic Testing for Consumers (DTC) by Application (2020-2031)
Global Market Genetic Testing for Consumers (DTC) Sales and Market Share by Application (2020-2025)
Global Market Genetic Testing for Consumers (DTC) Sales Forecast by Application (2026-2031)
5.2 Global Market Genetic Testing for Consumers (DTC) Size and Market Share by Application (2020-2025)
Global Market Genetic Testing for Consumers (DTC) Size Forecast by Application (2026-2031)
5.3 Global Market Price Trend of Genetic Testing for Consumers (DTC) by Application (2020-2031)
VI. Industry Development Environment Analysis
6.1 Development Analysis of Genetic Testing for Consumers (DTC) Industry - Development Trend
6.2 Genetic Testing for Consumers (DTC) Industry Development Analysis - Manufacturer Barriers
6.3 Genetic Testing for Consumers (DTC) Industry Development Analysis - Driving Factors
6.4 Genetic Testing for Consumers (DTC) Industry Development Analysis - Restraints
6.5 SWOT Analysis of Genetic Testing for Consumers (DTC) Global Companies
6.6 Genetic Testing for Consumers (DTC) Industry Development Analysis - Industry Policies
Industry Authorities and Regulatory Framework
Industry-related Policy Trends
Industry Related Planning
VII. Industry Supply Chain Analysis
7.1 Industry Chain Introduction of Genetic Testing for Consumers (DTC) Industry
7.2 Genetic Testing for Consumers (DTC) Industry Chain Analysis - Upstream
7.3 Genetic Testing for Consumers (DTC) Industry Chain Analysis - Midstream
7.4 Genetic Testing for Consumers (DTC) Industry Chain Analysis - Downstream
7.5 Procurement Mode of Genetic Testing for Consumers (DTC) Industry
7.6 Production Mode of Genetic Testing for Consumers (DTC) Industry
7.7 Genetic Testing for Consumers (DTC) Industry Sales Model and Sales Channels
VIII. Global Local Genetic Testing for Consumers (DTC) Capacity, Production Analysis
8.1 Global Genetic Testing for Consumers (DTC) Supply and Demand Status and Forecast (2020-2031)
Global Genetic Testing for Consumers (DTC) Capacity, Production, Capacity Utilization and Development Trend (2020-2031)
Global Genetic Testing for Consumers (DTC) Production, Market Demand and Development Trend (2020-2031)
8.2 Global Genetic Testing for Consumers (DTC) Import and Export Analysis
Global Market Genetic Testing for Consumers (DTC) Main Import Sources
Global Market Genetic Testing for Consumers (DTC) Main Export Destinations
IX. Research Findings and Conclusion
X. Appendix
10.1 Research Methodology
10.2 Data Sources
Secondary Information Sources
Primary Information Sources
10.3 Data Interactive Validation
10.4 Disclaimer”
Table of Contents
Table : Growth Trends in Genetic Testing for Consumers (DTC) by Product Type
Table:Growth Trend of Different Applications
Table:Current Development Status of Genetic Testing for Consumers (DTC) Industry
Table:Development Trend of Genetic Testing for Consumers (DTC)
Table:Global Major Regions Production of Genetic Testing for Consumers (DTC)
Table:Global Major Regions Genetic Testing for Consumers (DTC) Production Market Share
Table:Global Market Major Manufacturers Genetic Testing for Consumers (DTC) Production Capacity
Table:Global Market Major Manufacturers Genetic Testing for Consumers (DTC) Sales, Sales Market Share, Sales Revenue
Table:Global Market Major Manufacturers Genetic Testing for Consumers (DTC) Sales Revenue Market Share, Price
Table: Global Key Manufacturers Genetic Testing for Consumers (DTC) Revenue Ranking by 2025
Table: China Market Major Manufacturers Genetic Testing for Consumers (DTC) Sales, Sales Market Share, Sales Revenue
Table: China Market Key Manufacturers Genetic Testing for Consumers (DTC) Sales Revenue Market Share, Sales Price
Table: China Key Manufacturers Genetic Testing for Consumers (DTC) Revenue Ranking by 2025
Table: Global Major Manufacturers Genetic Testing for Consumers (DTC) Production Distribution and Commercialization Date
Table:Global Major Manufacturers Genetic Testing for Consumers (DTC) Product Type List
Table: Global Key Manufacturers Market Position of Genetic Testing for Consumers (DTC) in 2025 (First Tier, Second Tier and Third Tier)
Table: Global Genetic Testing for Consumers (DTC) Market Analysis of Current Status of Investments, Mergers & Acquisitions, and Others
Table: Global Major Regions Genetic Testing for Consumers (DTC) Sales Revenue
Table: Global Major Regions Genetic Testing for Consumers (DTC) Sales Revenue Market Share
Table: Global Major Regions Genetic Testing for Consumers (DTC) Revenue Market Share
Table: Global Major Regions Genetic Testing for Consumers (DTC) Sales Volume
Table: Global Major Regions Genetic Testing for Consumers (DTC) Sales Market Share
Table : Global Major Regions Genetic Testing for Consumers (DTC) Sales Share
Table : The following companies:
Mapmygenome
Karmagenes
Helix OpCo LLC
Full Genome Corporation
FamilytreeDNA (Gene By Gene)
Easy DNA
Color Genomics
MyHeritage
Living DNA
Identigene
Ancestry
23andMe
Pathway Genomics
Genesis Healthcare
Genetic Testing for Consumers (DTC) Manufacturing Base, Sales Area, Competitors and Market Position
Genetic Testing for Consumers (DTC) Product Specifications, Parameters and Market Applications
Genetic Testing for Consumers (DTC) Sales, Revenue, Price and Gross Margin
Company Profile and Major Businesses
Latest Company News
Table: Global Sales of Genetic Testing for Consumers (DTC) by Product Type
Table: Global Sales Market Share of Genetic Testing for Consumers (DTC) by Product Type
Table: Global Sales Forecast of Genetic Testing for Consumers (DTC) by Product Type
Table: Global Sales Market Share Forecast of Genetic Testing for Consumers (DTC) by Product Type
Table: Global Revenue of Genetic Testing for Consumers (DTC) by Product Type
Table: Global Genetic Testing for Consumers (DTC) Revenue Market Share by Product Type
Table: Global Revenue Forecast of Genetic Testing for Consumers (DTC) by Product Type
Table: Global Revenue Market Share Forecast of Genetic Testing for Consumers (DTC) by Product Type
Table: Global Price Trend of Genetic Testing for Consumers (DTC) by Product Type
Table: Global Sales of Genetic Testing for Consumers (DTC) by Application
Table: Global Sales Market Share of Genetic Testing for Consumers (DTC) by Application
Table: Global Sales Forecast of Genetic Testing for Consumers (DTC) by Application
Table: Global Genetic Testing for Consumers (DTC) Sales Market Share Forecast by Application
Table: Global Genetic Testing for Consumers (DTC) Revenue by Application
Table: Global Genetic Testing for Consumers (DTC) Revenue Market Share by Application
Table: Global Genetic Testing for Consumers (DTC) Revenue Forecast by Application
Table: Global Genetic Testing for Consumers (DTC) Revenue Market Share Forecast by Application
Table: Global Price Trend of Genetic Testing for Consumers (DTC) by Application
Table: List of Genetic Testing for Consumers (DTC) Upstream Raw Material Suppliers and Contact Information
Table: List of Typical Customers of Genetic Testing for Consumers (DTC)
Table: Genetic Testing for Consumers (DTC) Main Sales Modes and Sales Channels
Table: Development Opportunities and Key Driving Factors of Genetic Testing for Consumers (DTC) Industry
Table: Risks Faced by Genetic Testing for Consumers (DTC) Industry Development
Table: Genetic Testing for Consumers (DTC) Industry Policy Analysis
Table: Research Scope
Table: List of Analysts
Chart Catalog
Figure Genetic Testing for Consumers (DTC) Product Picture
Figure Global Production Market Share of Genetic Testing for Consumers (DTC) by Product Type
Figure Global Genetic Testing for Consumers (DTC) Consumption Market Share by Application
Figure Global Genetic Testing for Consumers (DTC) Capacity, Production, Capacity Utilization and Development Trend
Figure Global Genetic Testing for Consumers (DTC) Production, Demand and Development Trend
Figure Global Genetic Testing for Consumers (DTC) Production Market Share by Major Regions
Figure China Genetic Testing for Consumers (DTC) Capacity, Production, Capacity Utilization and Development Trend
Figure China Genetic Testing for Consumers (DTC) Production, Market Demand and Development Trend
Figure Global Genetic Testing for Consumers (DTC) Market Sales and Growth Rate.
Figure Global Genetic Testing for Consumers (DTC) Market Size
Figure Global Market Genetic Testing for Consumers (DTC) Sales and Growth Rate
Figure Global Market Genetic Testing for Consumers (DTC) Price Trend
Figure Global Market Genetic Testing for Consumers (DTC) Sales Market Share of Major Manufacturers in 2025
Figure Genetic Testing for Consumers (DTC) Revenue Market Share of Key Manufacturers in Global Market in 2025
Figure Genetic Testing for Consumers (DTC) Sales Market Share of Key Manufacturers in China Market in 2025
Figure Genetic Testing for Consumers (DTC) Revenue Market Share of Key Manufacturers in China Market, 2025
Figure 2025 Global Genetic Testing for Consumers (DTC) Market Share of Top 5 Manufacturers
Figure 2025 Global Genetic Testing for Consumers (DTC) First Tier, Second Tier and Third Tier Manufacturers (by Brand) and Market Share
Figure Global Genetic Testing for Consumers (DTC) Sales Revenue Market Share by Major Regions
Figure North America Genetic Testing for Consumers (DTC) Sales and Growth Rate
Figure North America Genetic Testing for Consumers (DTC) Revenue and Growth Rate
Figure Europe Market Genetic Testing for Consumers (DTC) Sales and Growth Rate
Figure Europe Market Genetic Testing for Consumers (DTC) Revenue and Growth Rate
Figure China Genetic Testing for Consumers (DTC) Sales and Growth Rate
Figure China Market Genetic Testing for Consumers (DTC) Revenue and Growth Rate
Figure Genetic Testing for Consumers (DTC) Sales and Growth Rate in Japan Market
Figure Genetic Testing for Consumers (DTC) Revenue and Growth Rate in Japan Market
Figure Global Price Trend of Genetic Testing for Consumers (DTC) by Product Type
Figure Global Price Trend of Genetic Testing for Consumers (DTC) by Application
Figure Genetic Testing for Consumers (DTC) Industry Chain
Figure Genetic Testing for Consumers (DTC) Chinese Companies SWOT Analysis
Figure Key Interview Objectives
The research methodology employed by VICResearch has been subjected by numerous procedures in order to guarantee the quality and accuracy of the data contained within the reports. The analysts are employed full-time and received more than six months training to satisfy the standard of VICResearch. VICResearch’s methodology can be divided into five stages:
Stage 1: Secondary research
The research team first works with magazines, industry trade group, and administration that operate in the research field. The information provided by our in-house documentation service helps us carrying out further research. Our team which has the experience as well as the knowledge efficiently extracts the accurate information from existing source.
Stage 2: Primary research: interviews with trade sources
After the first stage, the research team conducts large number of face-to-face or telephone interviews with the representative companies operating in the research field. The analysts attempt to obtain a chance to talk with leading players in the field as well as with small companies. The upstream suppliers, manufacturers, distributors, importers, installers, wholesalers and consumers are all included in the interviews. The data gathered during the interview is then carefully checked and compared with the secondary research.
Stage 3: Analysis of the gathered data
The analysis team checks and synthesizes the data gathered during the first two stages. To validate the data, a second series of interviews can be conducted.
Stage 4: Quantitative data
The quantitative data such as market estimates, production and capacity of manufacturer, market forecasts and investment feasibility is provided by VICResearch. The data is based on the estimates obtained during stage 3.
The research team also provides appreciation and analysis of the market and the quantitative data contained in the reports. The data is consequently unique to VICResearch.
Stage 5: Quality control
Before publishing, every report goes under a rigorous checking and editing process, which is done by experience management team to ensure the reliability of the published data. Each analyst in the research team receives support and on-going training which is part of the VICResearch’s internal quality process.